Sales Team & Pricing
Sales Teams & Pricing
A good salesperson grants discounts when appropriate and carefully assesses how big this discount should be. However, to make this assessment on a solid foundation of knowledge, he needs to be informed about the willingness to pay for the different customer segments. Without this information, the size of the discount will depend on the negotiation skill of the procurement professional rather than what he is, in fact, willing to pay for the product or service that the salesperson is selling.
Consequently, discounts are given to customers who do not need them and denied to those who do. Both scenarios are problematic as you will lose out on profit or lose customers because they did not get the discount they needed.
How Does It Work?
PriceBeam’s solution conducts extensive market research, collects and analyzes data before delivering a detailed report on your customer’s willingness to pay. This data will enable you to stick out from the competition, maximize profit, and set prices that aid your long-run brand positioning.
Define offering & target market
You describe your product/service on our cloud-based platform. You also define the target market to research.
Create Market Research
We add all the research details, statistical setup, etc. so you don't have to worry about it.
Conduct Market Research
We collect responses about the given product/service in the defined target market.
Analysis & Results
The results are aggregated, analyzed and presented in our cloud-based solution.
Let's get you started
Book a call with one of our experts and see how we can help your brand.