Pricing Strategy

A great pricing strategy ultimately aims to do one thing -- set prices that are as close to the customer’s willingness to pay as possible. At PriceBeam, we specialize in doing just this by providing a state-of-the-art pricing research solution that accurately measures the customers’ willingness-to-pay; but at the same time, we also understand that different firms have different needs and options.

Our willingness to pay research can be used for several pricing strategies, the most common being the value-based pricing strategy where prices are simply aligned with willingness to pay.

Define offering & target market

You describe your product/service on our cloud-based platform. You also define the target market to research.

Create Market Research

We add all the research details, statistical setup, etc. so you don't have to worry about it.

Conduct Market Research

We collect responses about the given product/service in the defined target market.

Analysis & Results

The results are aggregated, analyzed and presented in our cloud-based solution.

Pricing Strategy

How Does It Work?

Let's get you started

PriceBeam Resources