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A PriceBeam Study: Menu-Based Conjoint Analysis
A popular study in PriceBeam, designed for companies that sell products or services where customers choose from a menu. What is Menu-Based Conjoint Analysis and what challenges it solves for companies?
How to Grow your Brand by Recruiting new Consumers
Brands must grow with the time and needs of their target market. It would make sense to recruit new consumers into the brand that are willing to pay for the brand and its products.
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Pricing Leader Series with Mark Peacock.
Join us as we chat with Mark Peacock about the state of pricing, inflation, challenges facing pricing coming into 2024, and Mark's new book.
Global Price Optimization: What Consumers Are Willing to Pay?
Not one price fits all, how can companies navigate different markets and consumers willingness-to-pay around the world when setting and optimizing prices.
Optimize Prices of Brands VS Private Label through Shopper Insights
How Consumer Goods manufacturers compete against other manufacturers' brands but also against the private labels of the retailers.
Building RGM teams for the future.
Revenue Growth Management is evolving with new strategies, tools, and focus areas. Build the RGM teams to match.
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