PriceBeam Ressourcer
Vores webinarer og whitepapers tilbydes på engelsk.
Kommende Webinarer
Price Pack Architecture (PPA) 2.0
Join us for an insightful webinar on PPA 2.0.
PPA as a discipline in price optimization started out as something akin to "shrinkflation": reduce the pack size but keep prices constant to improve margins.
Date: 5th December, 2024
Trends for Pricing and Revenue Growth in 2025
Join us for an insightful webinar on Pricing & Revenue trends for 2025. Since inflation has slowed down in many markets, teams responsible for price setting in 2025 and beyond need to look to new approaches, beyond simply increasing top-line prices.
Date: 19th December, 2024
Test-Drive Price Optimization
Join us for an insightful webinar on TDPO, where we’ll explore how TDPO empowers businesses to make informed, data-driven decisions that enhance profitability while maintaining strong customer relationships and market competitiveness.
Date: 9th January, 2025
Tidligere Webinarer
Modern Price Simulation and Optimization
An insightful webinar on Modern Price Simulation and Optimization, where we’ll explore how to blend forward-looking market research, historical data, and AI-driven insights to create pricing models that maximize revenue and align with market demand.
Holistic RGM: Optimization of Prices, Products, Promotions, and Customer Groups.
An in-depth webinar on Holistic RGM, where we’ll explore how to integrate pricing, product strategies, promotions, and customer group targeting to drive long-term growth and profitability
Driving Innovation with Shopper Willingness-to-Pay Insights
This session is perfect for professionals working in product innovation who want to leverage data to make smarter pricing decisions. This webinar delves into using data to enhance the innovation process.
Pricing Optimization in M&A
Join us for an insightful webinar on the crucial role of pricing in the success of mergers and acquisitions. Discover how leveraging pricing insights can give your business a competitive edge in the M&A process.
Thought Leaders in Pricing with Julie Oxner
Join us for a fireside chat with Julie Oxner, Senior Vice President of Business Intelligence at Acosta. We will explore strategies for Revenue Growth Management (RGM) tailored to Consumer Packaged Goods (CPG) companies, emphasizing how to build a successful RGM organization with a focus on the people side.
Trade Promotion Optimization with Consumer Insights
In this webinar we delve into understanding Trade Promotion Optimization (TPO) and its importance in today's competitive market landscape. Join us and learn cutting-edge techniques and best practices to enhance your promotional efforts.
Generative AI and Revenue Growth Management
In this webinar, we will discuss how Generative AI (GenAI) can support RGM strategies for businesses while asking critical questions around what GenAI can and cannot deliver on.
Gain Competitive Advantage Through Retailer-Specific Willingness-to-Pay Insights
In this webinar, we discuss optimizing pricing strategies and promotions based on retailer-specific Willingness-to-Pay insights, as well as building strategic relationships with retailers.
Optimizing E-commerce Revenue: Harnessing WtP Insights for Pricing Success
In this webinar, we explore how understanding consumer Willingness to Pay (WtP) can significantly enhance your pricing tactics, ultimately driving sales and improving customer satisfaction with the space of e-commerce.
Global Brand Mastery: Leveraging Consumer WtP Insights for Strategic Advantage
In this webinar, we discuss how global brand managers can use consumer insights on Willingness-to-Pay (WtP) to build their brands, optimize competitive positioning, and launch new products within the brand.
Leveraging Analytics for Revenue Growth Management
In this webinar, we discuss how the right modern analytics can help Revenue Growth managers find opportunities and challenges within the space of pricing, assortment, PPA, and promotion management.
Growing the Top-line with Consumer Insights
In this webinar, we discuss leveraging Wtp insights as a key strategic input for Consumer Goods companies looking to increase their sales revenue outside raising prices or reducing package sizes.
Thought Leaders in Pricing Series with Joe Enright
Catch up on our webinar on Thought Leaders in Pricing Series, featuring Joe Enright who is a SVP of Finance, RGM at Advantage Solutions.
Building Capabilities in an RGM Organization.
Catch up on our webinar where we discuss building capabilities in an RGM organization, ranging from team recruitment, training, and knowledge, to find the right tools, and applying best practices.
Thought Leaders in Pricing Series with Barry Edney.
Catch up on our fireside chat with Barry Edney, as we delve into pricing insights and current topics.
World-class RGM with Ocassion, Brand, Package, Price, and Channel (OBPPC)
Catch up on our webinar delving into one of the increasingly popular RGM frameworks for consumer packaged (CPG) manufacturers which is OBPPC.
Thought Leaders in Pricing With Howard Langer
Catch up on our fireside chat with Howard Langer, who is a Global Leader in Consumer Pricing, Promotion & Net Revenue Management at Mars Pet Nutrition.
Pricing of Features & Benefits: What are Customers Willing to Pay for?
Catch up on our webinar on Pricing of Features and Benefits and explore ways of understanding what features your customers are willing to pay for. Or not to pay for. Sometimes the latter is as important as the former
Optimize Prices in the Automotive Industry through Market Insights.
Join us for our webinar on price optimization in the Automotive industry, especially how to gain insights into what customers really are willing to pay.
Benefits of: Choice-Based Conjoint Simulation in Price Optimization and Revenue Growth Management
Learn how Choice-based Conjoint Simulation drives Revenue Growth Management through optimized pricing strategies.
AI in Revenue Growth Management.
Learn AI's Influence in Revenue Growth Management, and how to leverage it to enhance pricing strategies.
Thought Leaders in Pricing: AIS Soto.
Join us for our thought leaders in a pricing series, featuring AIS Soto, who is a renowned Global RGM Director and Growth Strategist.
A PriceBeam Study: Menu-Based Conjoint Analysis
A popular study in PriceBeam, designed for companies that sell products or services where customers choose from a menu. What is Menu-Based Conjoint Analysis and what challenges it solves for companies?
How to Grow your Brand by Recruiting new Consumers
Brands must grow with the time and needs of their target market. It would make sense to recruit new consumers into the brand that are willing to pay for the brand and its products.
Pricing Leader Series with Mark Peacock.
Join us as we chat with Mark Peacock about the state of pricing, inflation, challenges facing pricing coming into 2024, and Mark's new book.
Global Price Optimization: What Consumers Are Willing to Pay?
Not one price fits all, how can companies navigate different markets and consumers willingness-to-pay around the world when setting and optimizing prices.
Whitepapers
Optimizing Prices in the Hospitality Industry
A complete guide for hospitality firms on how to optimize prices in all aspects, and become one of the rare pricing champions in the industry.
Pricing Techniques: 7 Secrets to Best Practise Pricing
This is a guide to action. It's a practical description of the pricing techniques used by the best firms in the industry and more importantly, how you can start using the same techniques.
Price Optimization for Consumer Goods Firms
A complete guide for Consumer Goods firms on how to optimize prices in all aspects, and become one of the rare pricing champions in the industry.