Analyse af Kundeoplevelsen

Analyse af Kundeoplevelsen

Analyse af Kundeoplevelsen

How many products or services in an assortment, and their individual prices, are challenges faced by many brand managers, product managers, or customer insight executives. PriceBeam's willingness-to-pay research can reveal how customers see the individual items in the assortment, and how they would choose between them.

Solve different pricing challenges:

  • Test willingness-to-pay a premium for brand extensions.
  • Determine the ideal number of items in the assortment
  • Test price anchoring effects
  • Understand willingness-to-pay segments/groups.

Available in 109 Countries

Run the analyses in 109 countries around the world without leaving your desk. PriceBeam takes care of finding respondents, asking the right questions in the local language, interpreting results, and delivering the final analysis to you.

  • You define the target market and set up the questionnaire.
  • PriceBeam finds the right respondents in each of the markets.
  • Run single-market assessments.
  • Run and compare results between countries, as part of international launches or marketing initiatives.
Comparative Willingness-to-Pay

How Does It Work?

PriceBeam’s solution conducts extensive market research, collects and analyzes data before delivering a detailed report . This data will enable you to stick out from the competition, maximize profit, and optimize your customer experience.

Define questionnaire & target market

You describe your product/service on our cloud-based platform. You also define the target market to research.

Conduct Market Research

We collect market research for the given product/service in the defined target market.


We collect and analyze the data.


We report the analysis and conclusions to you in our cloud-based solution.


Please note that PriceBeam's Customer Experience Research is only available as part of an Enterprise Subscription Plan

Om PriceBeam

Med en metode, der har vist sig succesfuld i tusindvis af projekter, leverer PriceBeam en markedsundersøgelsesløsning til alle typer af virksomheder, som hurtigt og præcist kan identificere dine kunders betalingsvilje og dermed den optimale pris.


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